A café where everyone knows your game

We all like to geek out from time to time.

For cyclists that can mean waking in the pre-dawn gloom to hunt down streaming feeds from bike races around the world because Eddy Merckx knows we don’t get those on mainstream TV. Or exchanging quips about the results from the latest World Cup cyclocross race.

Mario Bartel storyteller blogger communicator cyclist
There’s still lingering snow on the ground as the FRF prepares to head out for a special holiday Monday ride to The Musette Caffé.

Around here, some serious geek jones can be fulfilled by a ride to The Musette Caffé.

I’ve written about The Musette before. But that was when Vancouver’s favourite cyclists’ coffee shop was a hole-in-the-wall tucked into a back alley off a bike route.

In January, The Musette emerged from its secret spot to a highly-visible location on one of the main thoroughfares for bikes and cars into the downtown peninsula. It had been closed more than a year after the old site was bulldozed for a gleaming new condo tower, and the owners built out the new café. The wait was worth it.

The Musette has been a destination for Vancouver’s cycling community from the day it opened. The snacks are tasty and healthful, perfect fuel at mid-ride or as a post-ride treat. The walls are adorned with all manner of cycling bric-a-brac and memorabilia, from classic steel bikes to a collection of cloth musettes from various pro teams, to autographed pro team jerseys to route markers collected at the Tour de France and the Giro. There’s even bike racks inside the café so cyclists never have to be out of sight of their ride.

Mario Bartel storyteller blogger cyclist
The Musette Caffé has a shiny new home for its impressive collection of cycling memorabilia.

The new location takes that cycling geek chic to a whole new level. The memorabilia is still plentiful, with new discoveries to be made every visit. But the café now offers a full immersion experience into cycling lore and legend. The outdoor patio is constructed of cobbles. The communal tables inside are made of wood reclaimed from an old velodrome track in Antwerp, Belgium. The banquette overlooking the main floor area is modeled after the open concrete showers at the Roubaix velodrome in France where the Paris-Roubaix spring classic race concludes every April; the race’s winners are commemorated on little brass plaques affixed to each “stall.”

Mario Bartel storyteller blogger cyclist
The banquette area at The Musette is an homage to the historic Roubaix velodrome with concrete shower “stalls” surrounding the seating area. The light fixtures are modeled after shower heads.

The attention to detail is stunning. Interior pillars are wrapped with ad banners from the roadside of the Tour de France. Order number stands are modeled after number plates affixed to bikes at the Tour and the Giro. The impressive espresso machine has been painted with World Champion stripes.

Stepping into The Musette is like walking into cycling, and everything that is great and colourful and historic about the sport. And yes, there’s still racks to park your bike inside. Although it was so busy on our holiday Monday FRF pilgrimage, we had to lean our bikes amongst the dozen or so already parked outside.

This post originally appeared on my cycling blog, The Big Ring.

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